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Mark Challinor — @challinor
Director of Mobile, Telegraph Media Group
Director Product Marketing, Webtrends
How can you be 100% certain that your mobile app is what your customers want? Launch it and watch how they actually use it.
Learn how The Telegraph in the U.K. followed their iPad app data to prove many of their strategic plans were correct, and refine the experience for continued growth and investment.
Listen to Mark Challinor, the Director of Mobile for one of the world's best news companies, as he addresses: